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Pricing

Account Based Marketing with focus on the more profitable accounts

Plans and pricing

Our account based marketing value proposition offers personalized marketing solutions to target specific accounts. You can choose from a variety of options to fit the needs of your business.

Pricing* is based on the level of ambition, customization and support required. 

Starter

€1 500

Getting started

  • Determine the best ABM strategy to approach your future key account

  • Personalize marketing to high value accounts

  • Leverage already established relationships in the network
Buy Starter

Professional

€2 500

Go for high-value accounts

  • Identifying the buyer circle, building relationships with key decision-makers.

  • Set-up and use CRM with LinkedIn Sales Navigator.
  • Whats included in Starter
Buy professional

Enterprise

€5 000

Growth marketing
  • Building trust on the customer journey
  • Whats included in starter and professional
Buy enterprise

*) All subscription plans include

Account Based Marketing methodology step by step

  • Customer Profile

    Customer Segments: Defining the target customers. In this case, it's B2B companies looking to target specific accounts with personalized marketing campaigns.

  • Value Map

    Products & Services: What products or services is offered that can help address the customer pains and gains identified.

  • Gain Creators

    Personalized marketing campaigns, account-based advertising, and reporting and analytics tools that provide visibility into the ROI of marketing efforts.

  • Aligning Marketing and Sales

    Is essential when launching ABM. By working together, goals are achieved by a more focused, personalized, and coordinated approach that can drive revenue growth.

Personalized content-1
1. Personalized content
product demo-1
2 Product demo
networking
3 Networking
Sponsored content
4 Sponsored content and lead capture
leverage relations open doors
5 Leverage relations that opens doors 

Frequently asked questions

A great first step is to get an expert guiding your company to the right strategy. Your company can choose to partner with experts, hire an agency, use a software platform, build an in-house team, attend training sessions and/or conduct research.

The key is to develop a targeted and personalized approach that focuses on high-value accounts.

What problems can an ABM subscription solve?

An ABM subscription can solve several problems that businesses often face in B2B marketing, including:

  1. Lack of targeting precision: Traditional marketing methods often rely on broad targeting, which can lead to wasted resources on leads that are unlikely to convert. ABM helps businesses to focus on high-value accounts, which improves targeting precision and increases the chances of conversion.

  2. Inefficient resource allocation: ABM enables businesses to allocate resources effectively by targeting specific accounts that are most likely to convert into paying customers. This reduces the risk of resource wastage and ensures that businesses get the most out of their marketing budget.

  3. Poor lead quality: ABM enables businesses to create targeted messaging and content that resonates with high-value accounts, which improves the quality of leads generated. This helps businesses to generate more qualified leads and reduces the time and effort required to close deals.

  4. Limited insights into account behavior: ABM provides businesses with a more comprehensive understanding of their target accounts, including their pain points, interests, and behaviors. This enables businesses to create more personalized and effective marketing campaigns that drive engagement and increase conversions.

Overall, an ABM subscription can help  businesses to overcome the challenges of B2B marketing by providing them with the tools and resources they need to target and engage with high-value accounts more effectively.

Whats is an ABM subscription?

A subscription to an Account Based Marketing (ABM) program is a service that provides businesses with know-how, methodology and a comprehensive set of tools and resources to target and engage with specific high-value accounts. ABM is a B2B marketing strategy that focuses on identifying and targeting specific accounts, rather than casting a wide net to attract leads.

A subscription to an ABM program typically includes strategy development based on the customer marketing and sales goals.

Dependent on the level of ambition the subscription can give flexible access to a range of software tools and services designed to help businesses create and execute targeted marketing campaigns, including account targeting and segmentation, personalized content creation, and account-based advertising.

Additionally, an ABM program subscription usually provides businesses with access to data and analytics tools that allow them to measure the effectiveness of their campaigns and make data-driven decisions to improve their marketing efforts.

Overall, a subscription to an ABM program can be an effective way for B2B businesses to engage with high-value accounts and drive growth by focusing their marketing efforts on the accounts that are most likely to convert into paying customers.

What options are available?

There are several options available to explore, prepare and implement an ABM marketing program. Here are a few:

  1. Get advisory services from an expert: Start with understanding the customer profile and value map including pains and gains. Develop a strategy on how to approach high value customer accounts in a selected niche. 
  2. Hire an ABM agency: An ABM agency specializes in developing and executing ABM programs. They can provide businesses with the expertise, resources, and tools they need to create successful ABM campaigns.
  3. Use an ABM software platform: ABM software platforms offer businesses a range of tools and resources for developing and executing ABM campaigns. These platforms can provide account targeting and segmentation, personalized content creation, account-based advertising, and data and analytics tools.
  4. Build an in-house ABM team: Businesses can also build their in-house ABM team by hiring experienced ABM professionals. This can be an effective option for businesses that want complete control over their ABM program and have the resources to build and manage an in-house team.
  5. Attend ABM conferences and training sessions: Attending ABM conferences and training sessions can provide businesses with valuable insights and knowledge about ABM. These events offer opportunities to network with industry experts and learn about best practices, new tools and technologies, and emerging trends in ABM.
  6. Conduct research and develop a strategy: Before implementing an ABM program, businesses should conduct research to identify their high-value accounts and develop a targeted messaging and content strategy. This can involve analyzing customer data, conducting surveys, and researching industry trends.

Overall, the options available for exploring, preparing, and implementing an ABM marketing program will depend on the resources and expertise of the business.

Whether businesses choose to hire an export, an agency, use a software platform, build an in-house team, attend training sessions or conduct research, the key is to develop a targeted and personalized approach that focuses on high-value accounts.